AI for property
Most AI for estate agents writes a listing description and stops. Propily puts AI where agencies actually lose time: answering every enquiry the moment it arrives, and doing the work inside the CRM when your team asks for it in plain English.
Propily answers calls and WhatsApp messages in seconds, learns your agency's properties and processes, qualifies the enquiry, and books the viewing. When a person is needed it hands over with the full conversation, so the negotiator starts informed.
Ask Trinity in plain English, such as "any hot leads in E4 I have not called this week?" or "book Margarita in for 14 Alder Road, Tuesday 11:30", and it works the CRM for you, then hands you the record. Your team stops hunting through tabs.
Agencies that use Claude can connect it to Propily as a connector and work the CRM from a conversation. A member signs in with their own Propily account and chooses the agency; a read-only member's connection can only read, and any connection can be disconnected at once.
Because enquiries, sales, lettings, compliance and maintenance share one record, the AI can act across all of them. A repair reported to the receptionist becomes a maintenance job, the landlord is told, and the fee reaches the finances without anyone re-typing it.
The biggest wins are answering every enquiry instantly so none are missed, qualifying and booking viewings, and cutting the admin of finding and updating records. Propily's AI receptionist handles the first two, and Trinity, its AI assistant, handles the third inside the CRM.
No. It answers when your team cannot, qualifies the enquiry and books the viewing, then hands over to a person with the full conversation. Your negotiators spend their time on people who are ready to move.
Propily has a connector for Claude: add it in claude.ai, sign in with your Propily account, and Claude can search and update your CRM within your role. Access can be disconnected at any time from the Integrations page.
Yes. Every AI action runs as a named member of your agency, within that member's role, and never across agencies.
Forty minutes with someone who will set it up with you: what you run today, where the time goes, and which parts to switch on first.
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